Consultant, author, and speaker Cam Marston has worked with Fortune 500 companies and small businesses throughout the world to improve multigenerational relations and communications. He has appeared in the Chicago Tribune , Philadelphia Inquirer , New Zealand Herald , Entrepreneur Magazine , Charlotte Observer , HR Management Today , Money Magazine , Fortune Small Business (FSB) , on the BBC, and in and numerous trade journals and city business journals across the United States.

Cam's programs and concepts are the result of more than ten  years' extensive research and study inside businesses of all sizes and sectors. In the course of his work, he has interviewed hundreds of representatives of the various generations. Their answers are interesting - sometimes surprising - and always valuable.

Marston began his generational-focused consultancy after several years selling for Nestle Brands Foodservice Company. While at Nestle he discovered that he developed closer relationships with his customers when he talked to them about subjects that appealed to their value systems. He soon learned that his customers had many different values but the values were roughly the same in each generation.

In 1996 he founded Marston Communications. He is the author of the best selling program Mixing Four Generations in the Workplace.

Generation conflict costs billions of dollars in lost productivity to organizations like yours worldwide - not to mention the incalculable effects on motivation and morale. Now there's help with generational expert Cam Marston's new DVD course, Mixing Four Generations in the Workplace.
This program will educate and stimulate positive interaction among your people. It will also dramatically reduce workplace conflict and provide managers and supervisors with strategies for dealing with recruiting, retaining, and motivating, using the generational differences in a positive way.

Key Learning Points:

• Generational context is not about age, but common experiences.
• Acknowledge your team's expectations, not just your own.
• Different is neither right nor wrong, just different.
• Age-ism is the death of any coaching strategy.
• Generational understanding does not take the place of concern for the individual.
• Different generations care about different approaches to the same problem.
• Technology is not universal - assess your team members' affinity level before making communication assumptions.

DVD includes:
Program One - Defining Four Generations in the Workplace - 18 Minutes
Program Two - How to Deal with the Four Generations - 16 Minutes
Package includes: 2-program DVD (plus Bonus Program with Cam & Judy Marston); CD Support Package with 32-page Facilitator's Guide, 30-Page Participant Guide, Participative Exercises, and PowerPoint Presentation. All support materials customizable and reproducible.

This program is now SCORM wrapped!
Mixing Four Generations is now SCORM wrapped and can be licensed for integration into your e-learning systems. The SCORM version includes chapterized program, plus pre-test and post-test, and certificate of completion.
For further information contact:
Learning Communications
800-622-3610
www.learncom.com