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Diversity
2004 Principal Sponsor Continues Leadership Role in
Diversity and Inclusion
Kodak Forms new diversity council, online feature,
external honors unfold
 Eastman
Kodak Company's focus on diversity and inclusion continues
to gain recognition, as both internal programs and external
validation reinforce the company's drive to create a
winning and inclusive culture.
Most
recently, Kodak announced the formation of a new Senior
Executive Diversity and Inclusion Council, which
will serve as the company's governing body to set policy
and establish, monitor, and ensure aggressive action
toward achievement of Kodak's diversity and inclusion
goals.
Chairman
and CEO Daniel A. Carp will chair the new diversity
council, which will continue the work done by Kodak's
groundbreaking external diversity advisory panel. From
2001-2003, the external panel studied Kodak's diversity
and inclusion efforts, and mapped strategies for the
company to broaden its diversity efforts in the future.
Creation of a senior management council was one of the
external advisors' recommendations.
"The
Senior Executive Diversity and Inclusion Council will
give our efforts to build a Winning and Inclusive Culture
a broader global reach," said Essie L. Calhoun,
Kodak's Chief Diversity Officer, and a Kodak vice president.
"Our purpose is, in part, to ensure knowledge and
practice of diversity and inclusion on a scale significantly
greater than within the borders of our North American
operations."
Carp
and Calhoun will serve as two of the Council's permanent
members. Other permanent assignments to the council
include Antonio M. Perez, Kodak's President and Chief
Operating Officer; Charles S. Brown Jr., Kodak's Chief
Administrative Officer, and senior vice president; and
Robert L Berman, Director of Human Resources and a Kodak
vice president. Three more managers - including Nilde
Passanesi, General Manager, Global Sites, Global Manufacturing
& Logistics, and Kodak Brazil Site Manager - serve
in rotating positions on the council.
New
Internet feature highlights Cuban children's photography
A group of photographers and teachers from the U.S.
visited Cuba during the summer of 2003, intent on introducing
the joys of picture taking and storytelling to a small
group of Havana youths. The results of that activity
form the basis for "Calidoscopio Cubano,"
a new online interactive feature on Kodak's web
site. The feature marks the first dual-language,
dual-site content on the Kodak web site.
Resolution
Support Services
Kodak's Resolution Support Services - which provides
alternative dispute resolution through peer-panels and
single adjudicators for employees with workplace issues
- received nationwide visibility in 2003 and early 2004,
with articles in the Washington Post, Wall
Street Journal, and HR Magazine. More than
250 employees have had concerns reviewed through this
process as of June 2004. For 2004, Kodak managers are
taking part in a leadership training program to update
them on the purpose, processes and benefits of RSS.
The training is incorporated into the standard "Frontline
Leadership Excellence" for managers and supervisors
at Kodak.
Driving
for Diversity
In April, Kodak today announced its participation in
NASCAR's groundbreaking "Drive for Diversity"
program. Kodak now sponsors Bobby Hamilton Racing's
No. 77 Dodge for the 2004 NASCAR Dodge Weekly Series
races at the Music City Motorplex in Nashville, Tennessee,
with 19-year-old Joe Henderson (an African American)
chosen to drive the Kodak Perfect Touch Dodge.
"The
Drive for Diversity program creates opportunities for
people of color to share and develop in the NASCAR experience,
and Kodak is extremely proud to help pioneer this program,"
said Calhoun. "This is a unique learning experience
for all the participants, as well as an event in which
the Nashville racing community can take part."
Kodak
recently named Gregory T. Walker as Director and Vice
President of Multicultural Marketing. Walker will continue
his responsibilities as Director and Division Vice President,
Alliance and Presence Marketing, and will continue to
operate from Kodak's Atlanta offices.
"Multicultural
marketing is important to Kodak, as we serve new customers
with new products that help them capture images in exciting
ways," said Carl E. Gustin Jr., Chief Marketing
Officer and a Kodak senior vice president. "Greg
brings a special perspective to his new assignment,
blending his experiences with Kodak's Olympics sponsorship
and his marketing expertise from our consumer businesses."
As
director of multicultural marketing, Walker takes on
a worldwide role dedicated to influencing and expanding
Kodak's marketing and business opportunities to reach
people of color, seniors, people with disabilities and
those of varied sexual orientation and ethnic backgrounds.
Validation
In May, Business Ethics magazine ranked Kodak
among the "100 Best Corporate Citizens" for
2004. This is the fourth year that Kodak has appeared
on the "Best" list, which is based on an analysis
of 1,000 companies. Kodak ranked 58th on the publication's
list. Now in its fifth year, the ranking is based on
quantitative measures of corporate service to seven
stakeholder groups: shareholders, employees, customers,
the community, the environment, overseas stakeholders,
and women and minorities.
Business
Ethics praised Kodak's cutting-edge, anti-discrimination
policies for gay, bisexual, and transgender employees.
The company also scored favorably in the rankings for
its fair treatment of minorities and women, and employees
overall. The recognition adds to a growing list of accolades
Kodak has earned for its diversity and inclusion initiatives.
The company's recent honors include:
-
Kodak named to Fortune magazine's "Top
50 Companies for Minorities," June 2004.
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Kodak Named Among Top 50 U.S. Companies for Diversity
by Diversity Inc. in April 2004.
- Kodak
Ranked No. 6 on DiversityInc.'s Top Companies
for Gay-Lesbian-Bisexual-Transgender Employees (April
2004).
- Kodak
Named to Diversity Best Practices/Business Womens'
Network's 2004 "Best of the Best - Corporate
Awards for Diversity and Women" Top Ten List
(No. 6) - February 2004.
- Hispanic
Engineer & Information Technology
Names Kodak's Antonio Perez and Stevan Ramirez to
its list of 50 Most Important Hispanics in Technology
and Business (April 2004).
For
additional details on Kodak's diversity and inclusion
activities, please visit www.kodak.com/go/diversity.
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